Alberto is leading the adidas Global Running, core and kids Business unit as General Manger and Senior Vice President. Italian and Swiss nationality, originally from Bologna (IT), he has a Magna cum laude graduation in Mechanical Engineering from the Alma Mater Studiorum – university of Bologna. Married with his high school sweet-heart, they have 2 Kids 9 and 11 years old.
18+ years of experience in P&G first in manufacturing and supply chain (’98-‘02) and then in marketing in different beauty categories (Hair Care, Skin Care, Personal Care, Professional hair care) in consumer (mass) and professional (pharmacy, salon) channels at local, regional and global organizations/roles.
Passionate of sport and former football player, Alberto has lived in Bologna, Rome, Geneva, London and Nuremberg.